Alkymi

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Alkymi uses AI and machine learning to allow businesses to streamline the arduous task of processing unstructured data from a variety of sources into an accurate and simple workflow. This automation eases operational headaches and allows for unprecedented efficiency, insight, and action.

Inspired by the founder’s Danish background and the Patterns product, ICS designed the brand around a library of abstract, modernist, Scandinavian-inspired geometric images that can be reworked into any number of arrangements. These echo the simplicity of Alkymi’s product while using a palette and typography that’s warm, human, and inviting to create a style that feels capable, approachable, and highly-customizable to each client’s particular needs.

Because Alkymi is a software product, we wanted to avoid using imagery that relied on screenshots or visualizations pulled from the platform itself. The shape library offered a way to imply various features and capabilities without feeling the need to change everything when the UI of the product inevitably changed.